PANTONE color of 2012: Tangerine Tango

0 Posted by - December 12, 2011 - Design

The color company PANTONE has selected ‘tangerine tango’ as the color of the year for 2012. Described as ‘a spirited reddish orange’, the colour ‘provides the energy boost we need to recharge and move forward.’

Popular this year among fashion and cosmetic designers, ‘tangerine tango’ is ‘sophisticated but at the same time dramatic and seductive’, explains leatrice eiseman, executive director of the pantone color institute. ‘Reminiscent of the radiant shadings of a sunset, [the shade] marries the vivaciousness and adrenaline rush of red with the friendliness and warmth of yellow, to form a high-visibility, magnetic hue that emanates heat and energy.’ ( via designboom )

More information here.

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